Proposed PCamp SF Session: Product Development: Crafting Effective User Stories

Title: Product Development: Crafting Effective User Stories


Session Leader: Raviv Turner, @ravivturner Website:

Format: Townhall


Session Description:

User stories may be the most misunderstood entity in Agile. They’re not requirements.

They’re not use cases.

They’re not even narratives.

They are much simpler than that – stories are for planning. Yet so many product owners struggle with writing good user stories.

In this session you’ll learn the Role-Action-Context template, ten criteria for effective user stories and ideas for kick-starting story-writing when you feel stuck. We’ll then open it to the floor for further discussion.

About Raviv Turner

Raviv brings over 13 years of product management and startup experience, building profitable, consumer and business software products. In his current role as VP of Product at TapInfluence, Raviv is leading a team of talented engineers, designers and product people out of Boulder, CO, building the first influencer marketing SaaS + marketplace for top brands and agencies looking to connect with online influencers. Previously Raviv was the Co-Founder & CEO of Guerillapps, a NYC based, social gaming startup. Raviv is a regular presenter at the Boulder’s Product Management meetup and a mentor on Jeremy Horn’s Product Mentor – a program designed to pair Product Mentors and Mentees from around the world. Raviv graduated from the Interactive Telecommunication Program at New York University.


ProductCamp San Francisco  is a community unconference: everyone is invited to propose topics and present and everyone is on the team to create value throughout the day.



Attend All 3 Days  of Product Bootcamp San Francisco October 10-12, 2013:

October 10 –  Workshop day for people to get real product chops from understanding the competitive space to building great products the lean startup way.

October 11 – Startup Product Summit SF2 – a full day of product leaders, experts and visionaries sharing what they’ve learned to forward audience members in standing on their shoulders to propel their products and companies forward.  @startupproduct #startupproduct

October 12 – The true community unconferenceProduct Camp San Francisco! Everyone is invited to propose topics and present and everyone is on the team to create value throughout the day.   Twitter @productcampsf #pcampsf

Sponsor Product Bootcamp SF to support product professionals seeking tools, services, methods and your products to forward their product endeavors and career advancement:

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